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Future Trends for Food & Grocery Market

Jenn Markey, VP Marketing at 360pi, discusses the future changes and upcoming trends in the grocery market.

According to Booz & Company, “there are big changes coming to the grocery shopping cart”. Continued mobile phone adoption is making grocery shopping increasingly personal, digital, and virtual. In this 90 second video, learn what grocery retailers need to address with: 1) Mobile and virtual technologies; 2) Digital in-store promotions; 3) Shopper profiling; and 4) Multi-channel business models. There is no doubt that modern price intelligence solutions represent a key ingredient of grocery’s transformation.

About the Author
Jenn is a senior marketing executive with significant startup and small company experience gained in the telecommunications, software, and semiconductor industries. Jenn helps early stage companies build their market presence, customer footprint, and strategic business value. Jenn brings more than two decades of strategic marketing, product management, and business development expertise to 360pi, with an MBA from York University. Prior to 360pi, Jenn held senior technical and management posts with SkyWave Mobile, J2 Global, UBM TechInsights, CrossKeys, Bell Canada International, and IBM. Jenn is also a published author and regular speaker at industry conferences.