Best Buy Canada store associates empowered with real-time competitive pricing to drive conversions and revenues.
Ottawa, Canada – August 12, 2013 –
Today, 360pi, the leader in retail price and product intelligence, announced the launch of 360mobile, a new product that puts current competitors’ prices in the hands of in-store sales associates. 360mobile empowers these associates with the price intelligence to better anticipate and respond to customer queries for discounts and price matches, thereby driving in-store conversions, increasing revenues, and improving overall customer experience and loyalty.
360pi provides retail price intelligence to corporate merchandising, pricing and marketing teams at many of North America’s largest retailers, with a 100% customer retention rate. 360mobile extends the benefits of accurate, current competitive price intelligence beyond corporate headquarters and into the stores themselves, giving front-line employees the information they need to more effectively serve prospective customers.
360mobile was conceived and developed in cooperation with Best Buy Canada with the intent to improve the overall customer experience, and build trust and loyalty in the Best Buy Canada brand promise that will translate into return visits and purchases. “The entire buying process has changed – from where customers do their research to where they’re influenced to where, when, and how they ultimately buy”, stated Sean Wilson, Vice President of Merchandising Operations, Best Buy Canada. “360mobile gives our retail associates the information they need to better address customer questions and concerns, and lets prospective customers make an informed decision while in the store, effectively turning showroomers into buyers.”
360mobile is available on Android and iOS devices and integrates near-real-time competitive pricing information into the retailer’s existing processes and systems. See datasheet for more details.
360pi helps top retailers compete and win in an increasingly price transparent environment. 360pi actively monitors millions of products from hundreds of retailer websites and delivers price intelligence for exact and similar matched products with unprecedented accuracy. 360pi’s retail clients benefit from real time visibility into the market and full awareness of the competitive pricing landscape to “right price” to consumers. Ultimately, 360pi’s customers make smarter pricing decisions that drive increased conversions, revenues, margins and customer loyalty.
(613) 562 – 2525 x 543
Ketner Group PR + Marketing (for 360pi)